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content audit

Your guide to the first 90 days as an enterprise SEO director

If you’ve enjoyed every SEO job you’ve had in the first 90 days, kindly remove yourself from this article for being a liar.  We good? Awesome.  Did you know that 33% of employees quit their job within the first 90 days that they’re employed.  That’s a sobering fact.  The kin…

17 content optimization mistakes affecting ROI

Content optimization directly impacts ROI. The better the content for users and search engines, the more it drives results such as visibility, traffic, conversions, and loyalty. Even Ross Hudgens confirms it to be a mature content marketing strategy.  That’s why we now see people a…