Meta has renamed their Facebook Advertising Policies to Meta Advertising Standards to make them “as useful, transparent and clear as possible.” What’s changing. Nothing. Meta has made it very clear that they aren’t changing the scope of the policies, nor are they announcing any new ones. …
B2B companies planning for the rest of 2022 have a unique set of circumstances to consider: Funding has dried up. Mid-term election season is driving up engagement costs. Benchmarks from the last couple of years are less than reliable. We’re in a very tricky time for B2B advertising….
Summary: Facebook advertising is a moving target, and it’s harder and harder to get noticed. Here are seven top tips to create Facebook ads that… Read More »The 7-Point Facebook Ad Checklist that Will Get You Results in 2019
