Link building is essential. While Google has made numerous advancements in machine learning and content comprehension, links remain a critical element of how Google ranks websites. We know that Google doesn’t want you to proactively build links. They want you to create high-quality co…
Imagine you’re on vacation, it’s approaching noon and you’re starting to feel hungry. You’re eager to enjoy the best local cuisine your destination has to offer. So you go to Google Maps and search for “best lunch restaurant near me”, a topic that’s more than doubled in search volume on Google in t…
Almost as soon as word broke out about Google’s latest algorithm, an update that advocates for “original, helpful content,” the questions started flying: Is this targeting AI content tools? Does this mark the end of artificial intelligence in content creation? At Jasper , an AI Content…
Ready to build trust with customers and market your business more effectively? Start by hiring quality content writers. Nothing can replace the utility of a good writer. It starts with trust Of Aristotle’s three modes of persuasion, his first focused on the speaker’s credibilit…
When you have a productive team, you’ll have happier clients. And happy clients equate to sustainable business growth, which keeps your team employed and equally happy. The problem is many marketing leaders were trained in archaic productivity techniques, such as meeting madness that can quick…
Every week, we feature fresh job listings for search marketers, so make sure to bookmark this page and check back every Friday. If you’re looking to hire, please submit your listing here — please note that we will not post listings without a salary range. June 10 PPC Specialist @ Cybe…
Summary: Use of gig work platforms (like Upwork and Fiverr, for example) has grown by more than 30% in the last year. Freelancers provide an… Read More »5 Red Flags to Avoid When Hiring Freelancers
