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Perfectionism in SEO: A route to self-destruction

At the start of my SEO career, I wanted to do many things perfectly. I wanted to be that person who: Was in the office from 7 a.m. to 9 p.m.  Went through the day super energized, motivated, tenacious and with a huge drive from their daily successes.  Highly impressed her bosses and teammat…

Content creation: A psychological approach

Are you able to develop a relationship with your current clients and make your future prospects like you?  The best way to do this is to understand the personality of your customers. This can help you predict their motives.   Approach content by developing it for the psychology of the…

SEO and accessibility: 30+ tips from deaf and disabled people

This article aims to adhere to social model language while some of the contributors have chosen to identify differently. Conversations about accessibility within the SEO community have increased in recent years. Several experts and disability advocates have been speaking about accessib…